ABOUT ACTIVECAMPAIGN
ActiveCampaign is an autonomous AI marketing platform that delivers hyper-personalized experiences across multi-channels. My work focused on designing intuitive interfaces for an autonomous ecosystem that scales 1:1 personalization across email, SMS, and WhatsApp—turning complex logic into seamless, data-driven experiences.
CASE STUDY: AGENTIC ONBOARDING
I designed and launched an AI-powered onboarding experience that bridges trial sign-up and dashboard landing. The flow replaces traditional form-filling with an autonomous "business understanding" engine. By scraping brand assets and generating full-scale strategic automations before the user even reaches the dashboard, we transformed the first 90 seconds of the trial from a learning curve into a value-delivery engine.